THE LATEST MUST HAVE IN MAN DRAG by Wigbar

FOR IMMEDIATE RELEASE:

 

CONTACT:

Matthew Doers

C: 917.575.9873

press@wigbar.com

www.wigbar.com


 

THE LATEST MUST HAVE IN MAN DRAG

 

NYC, NY, 3/25/11 - From the purveyors of Wigbar, comes a new and totally unnecessary must have in man drag, the HIPSTALIP! A fun and easy way to turn any occasion into a ‘stache bash.

 

Following the trend and resurgence in moustache chic, Wigbar has utilized their 10 years of expertise in wigs and hair to create the latest in lip fashion. HIPSTALIP is a new line of lace-front moustaches applying the craftsmanship and style of high end lace-front wigs to the movement in moustache mystique.

 

Available in four ready-to-wear styles: “The J.W.”, inspired by the pencil thin John Waters classic, “The Terry” modeled after scandalous fashion photographer Terry Richardson, The “LandoLip” reminiscent of 70’s sex symbol and Colt45 spokesman Billy Dee Williams, and of course the always trendy “BillyBurg”, evoking the PBR soaked classic found on the streets of Brooklyn.

 

For fun and fashion, appealing to all groups alike: guys, girls, gays, straights,’stache bash’s, slumber parties, butches, queens, hep cats, posers, bank robbers, trendsetters and Village People.....because life is much better, when you wear a lip sweater.

 

ABOUT WIGBAR

Adding to the already unique blend of eccentric and conventional, Wigbar is a prominent NYC design studio predominant among the NYC nightlife and cabaret elite, crowning the likes of Joey Arias, Justin Bond, Lady Bunny, Sherry Vine and countless extraordinary “ladies” of the downtown scene.

 

A few recent Wigbar highlights include: the creation of thirty-five wigs for the “Museum at FIT" 2009 fall exhibit “Gothic, Dark Glamour”.  Design and production of “found object” wigs for the Off-Broadway production of “Cornbury, the Queens Governor”, featured in the “New York Times” (Jan 2009).  Again, featured in “The New York Times” arts section (July 2009) showcasing the four-by-four foot wigs created for the “Hessel Museum of Art.”  As well as designing and styling of wigs for Lorna Simpson’s touring fine art photography exhibit, “Recollection” due to appear at the Brooklyn Art Museum in 2011.


Recent editorial work has been shot by Annie Liebowitz (assisting hair to the legendary Jimmy Paul), French Vogue, Out Magazine (shot by Terry Richardson) and Smug Magazine.  Their work has also recently been seen on the runways of NYC’s fashion week, for designers “The Blonds” (Spring ’09) in which Wigbar created and designed twenty-two blonde wigs, as well as “Chang Huai-Chuang” (Fall/Winter ’10) collection.  Recent television credits also include Tyra Banks’ “America’s Next Top Model” and “Make Me a Supermodel.” For more information about Wigbar, visit www.wigbar.com

SIA calls on WIGBAR to turn her blond bob into concept art for “1000 Forms of Fear” by Isaac Davidson

Pop mega star SIA calls on WIGBAR for a unique marketing and branding strategy launching in tandem with her sixth studio album “1000 Forms of Fear”. In a bold move to remain anonymous, the notoriously press shy pop artist brought the unique concept to Wigbar’s designer team to mass produce her signature blond bob in order to allow her to be present and absent at the same time.

 

“I don't want to be famous. If Amy Winehouse was a beehive then I guess I’m a blonde bob. I thought 'well if that's my brand, how can I avoid having to use my face to sell something', so my intention was to create a blonde bob brand. Throughout this whole thing I'll put a different person in a blonde bob and either they lip-synch while I'm doing a live performance or they perform a dance or do some sort of performance while I have my back to the audience, as with Ellen. I recently recorded a bunch of stuff for VH1 where a 78-year-old woman wears the blonde bob and is lip-synching on a treadmill. Then there's a black boy that Ryan choreographed a dance for, who's not a dancer, and he's in the blonde bob. Basically I plan to put different people in blonde bobs because the concept now is to create visual art.”

 

An astonishingly prolific hit maker and songwriter, Sia has penned several monster hits over the last few years. In 2013 alone, she’s crafted songs for pop icons including Rihanna (“Diamonds”), Katy Perry (“Double Rainbow”), Britney Spears (“Perfume”), Beyoncé (“Pretty Hurts”) and Celine Dion, as well as working with Diplo, The Weeknd, Kylie Minogue, Angel Haze, and executive producing label mate Brooke Candy’s forthcoming album.

 

Sia is also the featured vocalist on some of the most massive hits she has written for others including “Titanium” with David Guetta, “Beautiful Pain” with Eminem,  and “Wild Ones” with Flo Rida. Her most recent release is her hit single “Elastic Heart” from “The Hunger Games Soundtrack” written by Sia featuring The Weeknd and Diplo.

 

Recently adding to the album’s upcoming launch, her #siaselfie campaign gives fans the opportunity to upload their own photo and have their face within Sia’s iconic blonde bob. With both fans and celebrities alike channeling their inner Sia.  Visit http://www.siaselfie.com.

 

Commenting on her recent VH1 appearance, “Oh my god, yes please. Seriously it's so fun. We had a hundred people in them in the audience for the VH1 thing I just shot.”...referencing the audience of blonde bobs.

 

Sia performed "Chandelier" on The Ellen DeGeneres Show on 19 May 2014, with Maddie Ziegler of “Dance Moms” recreating the choreography following the runaway success of the music video. During and after the performance, Sia refused to face the camera.

 

On June 9th, Lena Dunham appeared in the blond bob while doing a parody of interpretive dance as Sia sang facing away from the audience.

 

Wigbar’s recreation of her iconic blond bob has now successfully come to represent Sia’s “1000 Forms of Fear” as album cover, web content, merchandising, live appearances and social media in an interesting and unique take on branding.

 

Contact:

Matt Doers

Mdoers@wigbar.com

212-233-0908

www.wigbar.com